Project Showcase: A Place Called Home GA

A mobile phone and tablet app providing the website for Fusion Natural Paints, a place called Home in GA.

Case Study for A Place Called Home of Georgia

Overview:

A Place Called Home GA is a Georgia-based business that specializes in selling Fusion Mineral Paint online and at three physical locations. The company needed a new website design to showcase their products, provide a seamless shopping experience, and attract more customers. With our Woodstock website design and SEO services, ongoing WooCommerce maintenance services, content writing services, and social media marketing, we helped A Place Called Home GA to achieve their goals and expand their online presence.

Goals:

The main goals of this project are:

  • Redesign the website to provide a seamless shopping experience
  • Showcase the company’s products and brand
  • Optimize the website for search engine results and improve online visibility
  • Increase sales and attract new customers through social media marketing

Research:

To begin the project, we conducted extensive research on A Place Called Home, their target audience, and their competitors. We analyzed the paint industry and the websites of other businesses to determine the best approach for the new website design. Based on our findings, we developed a comprehensive strategy for the website redesign and ongoing maintenance.

Website Design:

To provide a seamless shopping experience and showcase A Place Called Home GA’s products and brand, we designed a new WooCommerce website that is visually appealing and easy to navigate. We used a clean and modern layout that highlights the company’s products and features clear calls-to-action to guide visitors towards making a purchase.

We also implemented a number of features to enhance the user experience, including:

  • A comprehensive online product catalog that showcases the company’s products and provides detailed information
  • A simplified checkout process that makes it easy for visitors to complete their purchases
  • High-quality images that showcase the company’s products and inspire visitors
  • A responsive design that ensures the website looks great and functions well on all devices, including mobile devices

Ongoing Maintenance and Social Media Marketing:

To maintain the website’s functionality and improve online visibility, we provided ongoing WordPress maintenance and social media marketing services. Our team regularly updates the website with fresh content, optimizes the website for search engines, and manages the company’s social media presence on various platforms, including Facebook and Instagram.

Results:

The new website design, ongoing maintenance, and social media marketing strategies helped A Place Called Home of GA to achieve their goals and expand their online presence. The website’s seamless shopping experience and visually appealing design helped to improve the customer experience and attract more sales. The ongoing maintenance and social media marketing helped to improve online visibility and attract new customers.

Conclusion:

The successful implementation of the new website design, ongoing maintenance, and social media marketing strategies helped A Place Called Home GA achieve their goals and expand their online presence.

By utilizing the latest design practices, ongoing maintenance, and social media marketing, A Place Called Home GA is well-positioned for continued growth and success in the future. The new website design successfully showcased the company’s products and brand and provided a seamless shopping experience. The ongoing maintenance and social media marketing strategies helped to improve online visibility and attract new customers.

If you have an ecommerce website and you’re looking for expert guidance to improve your strategy, we’ve got you covered. Contact us today to schedule a free strategy session. Our team of experienced professionals will analyze your website, identify areas for improvement, and provide you with actionable recommendations to help you achieve your business goals. Don’t miss out on this opportunity to take your ecommerce website to the next level. Get in touch with us now!

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Lori Newman

Hello, cyber explorers! I'm Lori Newman, the proud Creative Director and co-founder of Newman Web Solutions, where we don't just build websites; we craft digital experiences that captivate, convert, and conquer! At Newman Web Solutions, we're committed to making Atlanta a hotspot for groundbreaking web design and innovative digital strategies.

Sheila Stegall
Sheila Stegall
Paisley Voice Agency
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From start to finish, Newman Web Solutions' team was prompt and professional! They designed a beautifully unique website for my new company that is user friendly for my clients and for me. I really appreciate how responsive they were to my requests and also for alleviating the time it would have cost me to build the site myself.
Angie Dutch
Angie Dutch
APEC Learning Center, Atlanta, GA
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To be honest, the Newman Team had been telling me to update my website for quite some time. I was reluctant to change and only regret I did not listen sooner. The new site is amazing! My parents rave about how much easier it is to navigate especially when accessing from cell phones. Completely shifted the energy of our online experience bringing us into the future. Update was a gamechanger! Thanks Newman Web Solutions!
Betty Marchan
Betty Marchan
CIB Home Remodeling Marietta GA
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This company is not only great at creating a website for you and doing your marketing job. Sam Newman and his team will help you and give you all the support you need and make your company known faster and more efficiently. That is what they have done with us and we are happy to have the service they offer. We recommend them 100% and appreciate all the support they give us.
Brian Galgon
Brian Galgon
Galgon HVAC Atlanta, Ga
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Awesome company to work with. Whole team is very responsive and can always speak to them when I need to. They do an amazing job at managing our social media and created a great website that has led to a lot of great leads for our company.
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