Client Background: T4 Enterprises is a leading provider of security guard services in Atlanta, GA. They have been in business for over 10 years and have built a strong reputation for providing high-quality security services to businesses and individuals across the city.
Client's Goal: T4 Enterprises wanted to refresh their branding and online presence by designing a new logo and website that better reflects their expertise and professionalism.
Project Scope: The project scope involved creating a new logo and designing a new website for T4 Enterprises. The logo design needed to be modern and visually appealing, while also incorporating elements that convey the company's commitment to security and protection. The website design needed to be user-friendly, informative, and provide visitors with a clear understanding of the services offered by T4 Enterprises.
Design Process: Our team of designers began by researching the security industry and analyzing the branding and website designs of other security companies in Atlanta. We then collaborated with T4 Enterprises to gather information about their target audience, brand values, and unique selling proposition. This information was used to create a design brief and prototype that captured the essence of the brand and guided the design process.
Logo Design: The logo design process involved creating several initial concepts that were presented to T4 Enterprises for feedback. The chosen concept was a combination of a wings and the T4, which represented the company's commitment to security and protection. The color scheme of blue and gold was chosen to convey professionalism and trustworthiness.
Website Design: The website design process involved creating a wireframe and mockup of the homepage, which was presented to T4 Enterprises for feedback. The final design incorporated the new logo and color scheme, and featured clear calls-to-action that encouraged visitors to learn more about the company's services. The website was designed to be responsive and mobile-friendly, allowing visitors to access the site from any device.
Results: The new branding and website design is designed to help position T4 Enterprises as a leader in the security industry and increased their online visibility. The clear calls-to-action on the website also resulted in an increase in inquiries and bookings for the company's services.