Case Study for Coastal Portable Buildings
Overview:
Coastal Portable Buildings is a company that manufactures portable buildings and has been operating since 2015. With 11+ locations throughout Florida, the company has been working with Newman Web Solutions for nearly 6 years. The primary objective of this project was to simplify the website process and make it easy for visitors to navigate and request a quote. In this case study, we will explore how we helped Coastal Portable Buildings achieve their goals with a new website design.
Goals:
The main goals of this project were to:
- Develop a new website design that is easy to navigate and allows visitors to request a quote easily
- Improve the company's online visibility through SEO optimization techniques
- Create page content showcasing the company's expertise and provide valuable content to potential clients
- Create multiple locations for their growing business
- Provide ongoing WordPress maintenance services to ensure the website is always up-to-date and performing optimally
Research:
To develop the new website and content strategy, we conducted extensive research on Coastal Portable Buildings and their target audience. We analyzed the portable building industry and studied the websites of other similar companies to determine the best approach for the new website design. Based on our findings, we developed a comprehensive strategy for the website design and SEO optimization.
Website Design:
We developed a new website design that is modern, easy to navigate, and allows visitors to request a quote easily. The design is mobile responsive and looks great on all devices, including mobile devices, making it easy for visitors to access the website on the go. We also created an impactful design that showcases the company's available sheds which helps attract more potential clients.
SEO Optimization:
To improve online visibility and attract more potential clients, we optimized the website's content and structure. This included optimizing meta tags, header tags, image alt tags, and page content with relevant keywords. We also created high-quality content for each location, showcasing the sheds available at each specific site.
Results:
The new website design and SEO optimization helped Coastal Portable Buildings to achieve their goals and expand their online presence. The website's simplified design and easy-to-use quote request system helped to improve the user experience and attract more leads. The SEO optimization helped to improve online visibility and attract more traffic to the website, which in turn led to an increase in leads and sales.
Conclusion:
The successful implementation of the new website design and SEO optimization helped Coastal Portable Buildings achieve their goals and expand their online presence. By utilizing the latest design practices and SEO optimization techniques, Coastal Portable Buildings is well-positioned for continued growth and success in the future. The new website design successfully showcased the company's services and made it easy for potential clients to understand the value proposition. Our ongoing WordPress maintenance services provided by Newman Web Solutions Agency ensure that the website is always up-to-date and performing optimally, allowing Coastal Portable Buildings to focus on growing their business.
