Project Showcase: MDSi Inc.

A laptop and smartphone display the MDSi website homepage, featuring the headline "Industry leading IT solutions with a sustainable edge," against a blue abstract background.

MDSi Inc. – Website Redesign & Modernization

Enterprise IT Solutions | Global Service Provider Support

Client Overview

MDSi Inc. is a trusted IT solutions partner to some of the world’s largest service providers and Fortune 500 enterprises. With over two decades of industry experience, MDSi delivers advanced services in:

  • IT lifecycle management
  • Technology acquisition and integration
  • Supply chain logistics
  • Professional services and support

The company’s mission is to help clients maximize the return on their IT investments while offering unparalleled support across procurement, deployment, and asset management. Known for its agility and world-class customer service, MDSi serves clients in industries ranging from telecom and energy to government and healthcare.

Project Aim & Problem Solved

Project Aim:

To redesign and modernize the existing MDSi Inc. website to better reflect their technical expertise, support business development, improve digital accessibility, and elevate their visual branding to align with enterprise standards.

Problem to Solve:

Despite being a leader in the IT asset management and logistics space, MDSi’s previous website did not represent the scale or sophistication of its services. The challenges included:

  • Outdated visual design and user interface
  • Lack of mobile responsiveness, causing a poor experience for on-the-go users
  • Ineffective content hierarchy that made it hard for visitors to understand the full scope of MDSi’s services
  • Limited ability to scale or integrate future marketing technologies such as lead capture, analytics, and automation
  • No clear digital pathway for user conversion (contact forms, quote requests, service inquiries)

MDSi needed a future-proof website that not only looked modern but also supported business growth.

Activities by Newman Web Solutions Agency

  1. Strategic Discovery & Stakeholder Consultation— We began the project with a strategic discovery session to understand MDSi’s core service offerings, differentiators, client personas, and website objectives. We also reviewed key competitors in the IT service and logistics space to benchmark user experience, brand tone, and content depth.
  2. UX and Information Architecture Overhaul— Our team restructured the content to make it easier for users to navigate services, understand capabilities, and find critical information quickly. A new sitemap and wireframe were developed with enterprise usability standards in mind.
  3. Visual Design Modernization — We created a sleek, high-tech design using a sophisticated color palette, bold fonts, and strategic whitespace. The new design communicates professionalism and enterprise trust while aligning with MDSi’s brand positioning.
  4. Custom WordPress Development — We built a fast, secure, and scalable WordPress website from the ground up. Key development priorities included:
    • Modular page sections for easy content updates
    • Mobile responsiveness using modern frameworks
    • Integration of security and SEO best practices
    • User-friendly admin backend for internal team edits
  5. Mobile & Cross-Browser Optimization —The site was tested across major browsers and device types to ensure consistent performance and accessibility. We also implemented ADA-compliant design principles for inclusive usability.
  6. Performance & SEO Foundations — We optimized images, scripts, and server settings to ensure fast load speeds and clean code structure. Metadata, headings, alt tags, and schema markup were added to support long-term SEO and visibility goals.
  7. Launch & Post-Deployment Support — We handled launch logistics including redirects, Google Search Console setup, sitemap submission, and post-launch monitoring. Our team provided training for internal stakeholders to manage basic updates moving forward.

Outcomes Delivered

  • Polished, Enterprise-Level Website: MDSi now has a visually striking and professionally designed website that clearly communicates the scale and sophistication of their operations. The brand perception has been elevated significantly.
  • Fully Mobile Responsive Experience: Executives, vendors, and partners can now access the site seamlessly on mobile devices, enabling better decision-making and engagement from any location.
  • Intuitive Navigation & Content Flow: The restructured layout allows visitors to quickly understand services, browse use cases, and move through the site with purpose—reducing confusion and increasing time on page.
  • Faster Load Times and Higher Technical Performance: Improved website speed, reduced bounce rates, and enhanced compatibility across devices and browsers result in a better overall user experience.

Scalable Digital Foundation

The custom WordPress backend allows MDSi to easily add new service pages, upload content, or integrate CRM/marketing tools as the business grows.

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Benefits for MDSi Inc.

  • Stronger Brand Positioning in Enterprise Markets: MDSi’s new website helps them compete more effectively in an industry where first impressions matter. A sophisticated web presence supports their positioning as a high-caliber IT partner.
  • Increased Mobile Engagement: Mobile users, including enterprise buyers and field professionals, can now interact with the site quickly and efficiently—boosting engagement and inquiry rates.
  • Lead Readiness and Conversion Enablement: The site now includes clearer paths to conversion, with contact options, service overviews, and trust-building content that encourages action and follow-up.
  • Better Integration with Marketing & Sales Goals: With the new platform, MDSi can now launch digital campaigns, track performance metrics, and execute targeted marketing strategies that weren’t previously feasible.
  • Foundation for Future Digital Growth: The redesigned website provides a powerful launchpad for future initiatives—such as client portals, gated content, automation workflows, or case study libraries—ensuring long-term value.

Client Perspective

“I can’t recommend Newman Web Solutions strongly enough! First off, they’re just nice humans and pleasant to work with. Always responding to inquiries quickly and willing to collaborate at the drop of a hat. But more importantly, they’re really good at what they do, and they do it for a fair price. Thank you for the beautiful website. We’re thrilled with how it turned out.”
Alison Amagasu – Marketing Director – MDSi, Inc.

Ready to Modernize Your Digital Presence?

Newman Web Solutions Agency helps forward-thinking companies like MDSi build modern, scalable, and conversion-ready websites that reflect their value and drive growth.

📞 Contact us today to schedule your free strategy call.
🌐 www.newmanwebsolutions.com | ✉️ [email protected]

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Lori Newman

Hello, cyber explorers! I'm Lori Newman, the proud Creative Director and co-founder of Newman Web Solutions, where we don't just build websites; we craft digital experiences that captivate, convert, and conquer! At Newman Web Solutions, we're committed to making Atlanta a hotspot for groundbreaking web design and innovative digital strategies.

Sheila Stegall
Sheila Stegall
Paisley Voice Agency
From start to finish, Newman Web Solutions' team was prompt and professional! They designed a beautifully unique website for my new company that is user friendly for my clients and for me. I really appreciate how responsive they were to my requests and also for alleviating the time it would have cost me to build the site myself.
Angie Dutch
Angie Dutch
APEC Learning Center, Atlanta, GA
To be honest, the Newman Team had been telling me to update my website for quite some time. I was reluctant to change and only regret I did not listen sooner. The new site is amazing! My parents rave about how much easier it is to navigate especially when accessing from cell phones. Completely shifted the energy of our online experience bringing us into the future. Update was a gamechanger! Thanks Newman Web Solutions!
Betty Marchan
Betty Marchan
CIB Home Remodeling Marietta GA
This company is not only great at creating a website for you and doing your marketing job. Sam Newman and his team will help you and give you all the support you need and make your company known faster and more efficiently. That is what they have done with us and we are happy to have the service they offer. We recommend them 100% and appreciate all the support they give us.
Brian Galgon
Brian Galgon
Galgon HVAC Atlanta, Ga
Awesome company to work with. Whole team is very responsive and can always speak to them when I need to. They do an amazing job at managing our social media and created a great website that has led to a lot of great leads for our company.
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