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Google Ranking Factors for 2020

Google Ranking Factors for 2020

ShareTweetPinShare Ranking highly in Google’s Search Engine Results Pages (SERP) is the most important thing that you can do to increase the amount of traffic heading to your website. However, what you need to focus on to make that happen is constantly in flux.... read more
What is Google E-A-T and Why Does it Matter for SEO?

What is Google E-A-T and Why Does it Matter for SEO?

ShareTweetPinShare In 2013, some SEO industry blogs started talking about Google E-A-T and began considering exactly what it was and how much of an impact it was having on search results. However, that interest seemed to trail off some in the years that followed. That... read more
What is Bounce Rate in Google Analytics?

What is Bounce Rate in Google Analytics?

ShareTweetPinShare What is Bounce Rate in Google Analytics and How Can You Improve it? Running a small online business means having to wear many hats. We often have to master many different aspects of entrepreneurship in order to keep a web business afloat. Learning... read more
Do Google Reviews Influence Local Google Ranking?

Do Google Reviews Influence Local Google Ranking?

ShareTweetPinShare Many of us who are just beginning to develop our SEO strategies are curious about reviews and how they impact our exposure and ranking. Specifically, many wonder about Google reviews and whether or not they change your standing on the search engine.... read more
What is SEO Marketing?

What is SEO Marketing?

What is SEO Marketing? SEO stands for “search engine optimization.” It is the process of getting free organic traffic by using creative and technical tactics to gain visibility in the search results on search engines such as Google & Bing.

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Google HTTPS – Should You Upgrade?

Google HTTPS – Should You Upgrade?

Should You Upgrade to HTTPS? If you are sitting on the fence about upgrading to HTTPS, there is now a date set. All website owners should consider upgrading to HTTPS if they haven’t already. This is no longer a consideration limited to e-commerce sites.

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